Craft, engineered.

What it is

This is a digital portfolio and point-of-view site for wild, a Vienna-born design and technology studio. It presents their client work alongside their philosophy on using AI for brand systems, organizational training, and creative production.

Structure & content

The page begins with a portfolio of projects for brands like Replit, IBM, and Nutrafol. It follows with a historical context of the studio's Viennese roots, a four-step methodology (Explore, Generate, Refine, Scale), and an introduction to their Brand Context Protocol product. The final sections outline their AI adoption levels for organizations and showcase experimental work created with tools like Claude and Comfy.

Why study it

The site provides a concrete framework for categorizing AI adoption within organizations, moving from manual chats to automated agents. It also demonstrates how a studio can productize its internal methodology through the Brand Context Protocol.